I heard a speaker say recently, “There is no reason for any firm to apologize for its need to make a profit.” He was right. Profitability is essential to the health of any business and necessary to enable the business to continue to grow and provide jobs for its...
Imagine this – you and I are working on a multi-million dollar, long term project of yours. About halfway through the project I ask you for some feedback, and then store it away in a file somewhere until my team and I have a chance to review it. Over the next...
So you’re a professional services firm that has inconsistency from employee to employee from office to office as it pertains to Client Experience (CX). You may also have that within the employee experience as well. You are wondering how that affects the...
As the Chief Marketing Officer (CMO) in your firm, have you seized the opportunity to influence your clients’ end-to-end relationship with your firm? I hope the answer is a resounding YES because your organization and your team will give you superhero status if you...
In October’s blog, CX & EX: Vicious or Virtuous Cycle, I discussed the importance of being intentional about your firm’s CX and EX efforts. Are you an engineering, architecture, construction, legal, accounting (fill in the blank here) that tries to provide a...
