The ROI of implementing your Client Experience Strategy

The ROI of implementing your Client Experience Strategy

I heard a speaker say recently, “There is no reason for any firm to apologize for its need to make a profit.” He was right. Profitability is essential to the health of any business and necessary to enable the business to continue to grow and provide jobs for its...
Are you a CMO Superhero? Would you like to be?

Are you a CMO Superhero? Would you like to be?

As the Chief Marketing Officer (CMO) in your firm, have you seized the opportunity to influence your clients’ end-to-end relationship with your firm? I hope the answer is a resounding YES because your organization and your team will give you superhero status if you...
Three Steps to Retaining Top Talent

Three Steps to Retaining Top Talent

“What do you mean it can create a negative outcome? If I at least try to improve my employees’ experience, will it not at least benefit them and the firm a little bit?” This was the comment I shared from a COO of a 400-person firm in last month’s blog, CX & EX:...
CX & EX: Vicious or Virtuous Cycle?

CX & EX: Vicious or Virtuous Cycle?

You’re a believer. In this competitive marketplace, you see the positive ROI numbers firms that have implemented Employee Experience (EX) and Client Experience (CX) as an operational discipline are achieving. And you want the same success trajectory for your firm. So,...